My last blog of 2011 was about turning over the captain’s chair to my staff while I took a 3 week vacation. A real vacation at that, not glued to my e-mail or solving problems from afar. I let them sail the ship and I relaxed. It was a welcome change.

If you have an experienced team, the captain is only needed when you hit rough water. Steering the ship through a crisis is a learned skill set, sharpened by experience. Whether we have fallen into a leadership position, got forced into taking the helm or arrived at it by design, the short strokes are that every ship needs a captain and every project needs a champion. Why? Because there are always storms to navigate and only one person can make that decision. No two people are likely to approach the same set of circumstances in the same manner. As my older brother likes to say, “There are lots of right answers”.

When I started my business 24 years ago, my older brother’s advice was… don’t do it. He had been in business for a decade already and knew the perils I would face. I believe it was something I was meant to do and as I may have stated before, being overly optimistic and somewhat naive are fundamental qualities of being in business for yourself.

I’ve seen a lot of businesses fail. Solid companies with hard working owners – most spent too much money on the wrong things at the wrong time. Many fell behind with tax remittances. Some coasted when they should have forged ahead. Some forged ahead only to have a dramatic shift in technology or market conditions do them in. I feel very fortunate that my business is solid as we march into 2012.

For anyone thinking of starting their own business or are in business already and questioning their direction, here are 5 tips that people have shared with me and I know to be true:

1. Don’t bog yourself down with things you’re not good at. Hire the right people to fill the gaps.
2. Banks never give you money when you need it. Always increase your credit line when you don’t need it so that it’s there when you need it most.
3. Prepare yourself to work longer hours, take fewer vacations and have more stress than you will ever have working for someone else.
4. Prepare for the worst and expect the best is appropriate advice and trusting your instincts is critical to successful decision making.
5. Last but not least, the right decision is always the hardest until you make it… after you make it, you will wonder why you hadn’t done it sooner.

Lee’s quote for the day

“You’ll know when you’re going in the right direction by the number of hills you climb, obstacles you overcome and forks in the road that require decisions to be made.” 

I have a button. When it’s pressed alarms go off, temperatures rise and composure slips away. If I am told to do something that I believe is fundamentally wrong, I have a pretty hard time with it. I fight back, sometimes kicking and screaming. I take it personal.  I’m learning to be more diplomatic and in the end, stand up for what I believe in without alienating my client in the process.

Like most things, experience is the best teacher, followed closely or in tandem with trusting your instincts. Most people have a hard time accepting a thought or idea that is fresh, as there is no physical reference for them to gauge whether it is good or bad. Most people are reference thinkers. If it hasn’t been done before, they are sceptical and most revert to the safer, less daring approach. The opposite is usually what is required, so you do need to be a bit stubborn to be in a business where you are creating customized solutions.

No matter what profession you’re in, you need the confidence in your abilities to do the right thing for your client, especially when they are struggling with a direction. It’s our job to guide them. When you spend a lot of your energy developing a solution, its human nature to get a bit defensive when someone challenges you and wants to send you in a totally new direction you can’t get behind. What I’ve learned over the years follows:

• If you are hired as a professional for guidance, you have an obligation to provide that guidance especially when it is challenged.
• If your client is challenging your solution, there is a legitimate reason they are not comfortable moving ahead. Don’t start over; just listen more carefully as often a tweak to the original plan will bring it all together.
• Don’t ever think you have all the answers but be confident in communicating the facts you know to be true and be open to and encourage collaboration with your client.
• Communicate in person whenever possible to get the plan back on track. You and your client will benefit from the extra effort made to resolve the hurdles you need to, face-to-face.

 Lee’s Quote for the Day

“Gaining your customer’s trust is the most valuable aspect of any business relationship. It may seem a bit like climbing Mount Everest, but when you finally get there, it’s worth every step of the journey”

It has been my observation that the highly creative mind tends to stay in a divergent thinking pattern until a hard deadline is imposed. Instead of honing in on one idea they do what I call the “creative bounce” and go from one great idea to the next in reckless abandon.

I heard Canadian songwriter Eddie Schwartz tell the story of how he was commissioned to write a song for Pat Benatar early in her career. He didn’t finalize the idea until he was on the way to the studio where she was to record. That song he carved out at the last minute was “Hit me With Your Best Shot”. Back when there were records to sell, it sold millions and made both of their careers.

In my first formal job review, the VP I reported to said I was the most creative person in the company and stubborn to the point of annoyance. I believe being creative necessitates being stubborn.  A truly creative thought will not be readily accepted and you have to stick to your guns to make it fly. The two hardest things for a creative mind to do are to stop the creative bounce process and let an idea they believe in die.

Understanding the creative mind is the first step towards benefiting from it. It is an essential ingredient in business innovation and problem solving. Creative bounce is exactly what your business needs to embrace “thinking outside the box” in the manner that it was intended.

Lee’s quote for the day

“There are no limits to what we can accomplish, only limits to what we believe we can accomplish.”