Palmer Marketing Advertising Agency - Transportation niche - Transportation is our niche but every industry is our market
Transportation niche, since 1988

Let our team help yours

People ask how can we specialize in one industry? Isn’t there a conflict of interest? What about client confidentiality? The truth is, transportation is a mature industry. Every time something new is introduced and embraced in this sector, everyone is forced to follow suit. Satellite tracking, online shipment visibility, freight brokerage, appointment deliveries, CT-PAT, FAST, PIP, and most recently “going green”…who doesn’t have it.

When we start working with a new transportation account we apply the following guidelines to each business relationship:

  • We tell it like it is
  • We do our absolute best for every account
  • We find your unique story that in most cases you are not currently sharing with the marketplace
  • We differentiate the look, content and core message from your competition
  • We boil down all the fluff and generalities to form a well defined and differentiating message
  • And we do all this typically from one 2 hour meeting with senior management

From our perspective, we make it easier for new prospects to determine the best firm for their particular requirements. Thus, we are helping the industry help themselves by better defining the marketplace and the companies that are part of it.